And You Thought Meta Description Tag Was Dead
If you are managing a blog, Meta description is probably as important as the title itself. In WordPress by default only the Title tag is used, which is copied from the title of the post / page itself. This is ok for most users but the problem comes when you want unique description Meta tag on each post. Now most would argue that the description tag is dead and search engines don’t take that into account, you could not be further away from the truth… If you login to Google Webmaster Tools, you will see that Google runs a diagnostic on content analysis and determines if your meta tags are ok or not.
Look at the image below, this is from one of my WordPress blogs and it shows that there is duplicate Meta description on 378 blog pages.

Why is the description same on all pages when WordPress does not include a Meta description tag? The reason is that I had hard coded the header.php of my theme with the description Meta tag.
How can this problem we solved?
Do not hard code any Meta tags and if you have then remove them from the header.php. Then go ahead an install All in One SEO Plugin for WordPress. You will find all the info you need on their website.
Note: I know it is a tedious process to enter title and description every time you write a post but this is very important for ranking on searches so why not spend an extra minute and do it properly. If at all you leave the title, description and keywords blank in then they will be automatically taken from your post. This will ensure that you still have unique descriptions for every post.


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